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BBA - Bachelor of Business Administration





ABOUT THE DEPARTMENT

"Give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime."- Maimonides

The UG Commerce & Management Department, one of the significant departments of the college was established in the year 1993. The Commerce & Management department exuberates energy, positivity and the zeal to transform. The department also has a team of well qualified, experienced and dedicated faculties, who are serving the students diligently and committed towards their all-round development. Apart from Academics, Extra-Curricular, Co-Curricular activities including and Sports are also taken up by the department. Regular Industrial Visits are organised for students, each semester, to expose them to practical learning.

The department regularly organises Guest lectures, Seminars, Student Development Programs, Orientation/ Induction Programs, Bridge Courses, Workshops on Industry related topics, Outbound Training Programs, Computer Skills and Industry oriented skills. Our Students are also provided un-conventional class rooms learning (outbound learning) wherein they demonstrate enthusiasm to learn through unconventional pedagogy, interact with speakers and get their doubts clarified. Ultimately, improvement and enhancement of students’ Academic knowledge and orient them for Industry and Life Skills for their future.

The department is renowned for organising various events and programs to facilitate overall development of the students. The focus is on tapping the potential of students in extra-curricular activities.“THE FIRM”, is a department clubestablished under the purview of the department wherein students participate in different club activities & programs like business quiz, stress interview, debate and management games and many more.


Vision

"To render quality service in the field of education in Commerce & Management with a commitment to develop future professionals and entrepreneurs through competency building".

Mission

We aim to develop, confident and responsible individuals who aspire to achieve their full potential and empower the students to become successful leaders who contribute to the wellbeing of organization and society at large.


Overview

Management is the art of getting things done through others. BBA is an under-graduate Business Management course that is designed to train the students to acquire necessary managerial skills. As per the changing need of industries, to develop such skills, the students have to undertake a series of academic activities such as lectures, seminars, case studies, role plays, workshops, group discussions, quiz competitions, industrial visit etc., which expose them to the practical knowledge. In a nutshell, the course equips the students with the Managerial skills or employment in any organisation.


Outline of the Course:

The course covers all the major areas of management like Marketing, Human Resource Management, Finance, Business Law, Banking, Computers, and Communication skills. Personality development, Management Information Systems, Taxation, Production Management etc., In each area, topics/units are arranged in such a way that the student learns from the concepts in logical style to maintain perfect harmony and continuity. Subject advancement is made in subsequently succeeding years where the students specialize in specific areas.


Prospects of the Program:

After successful completion of the BBA program, student will be able to:

  • Take up professional courses such as M.Com, MFA, MBA, CA, CMA, CS, Law, CFA, MCA etc.
  • Study Post-graduate diploma courses in Finance, Marketing, HRM, Accounting, Taxation, and General Management etc.
  • Take up computer courses in Management, Accounts, Finance, MIS, e-Commerce etc.

Employment Opportunities:

After completion of the course, the opportunities available are as follows:

  • Work as an Officer, Manager, Secretary, Accountant in Banks, Insurance, IT Sector companies, Government departments and other private companies etc.
  • Practice as an Auditor and Tax consultant.
  • Join BPO (Business Process Outsourcing) Companies.
  • Start own business ventures related to Commerce and Management


COURSE MATRIX

I SEMESTER

Sl. No Paper Code Subjects Hours Per Week Credits
1 1.1 Language-I: Kannada/Sanskrit/Urdu/Tamil/ Telugu/ Malayalam/Additional English/Marathi/Hindi 4 2
2 1.2 Language II: English 4 2
3 1.3 Financial Accounting 4 2
4 1.4 Principles of Management 4 2
5 1.5 Corporate Administration 4 2
6 1.6 Production and Operations Management 4 2
7 Business Skill Development Course (BSDC)* Industrial 2
8 Foundation Course 3 2
9 CC & EA 1

II SEMESTER

Sl. No Paper Code Subjects Hours Per Week Credits
1 2.1 Language-I: Kannada/Sanskrit/Urdu/Tamil/ Telugu/ Malayalam/Additional English/Marathi/Hindi 4 2
2 2.2 Language II: English 4 2
3 2.3 Corporate Accounting 4 2
4 2.4 Quantitative Analysis 4 2
5 2.5 Organizational Behavior 4 2
6 2.6 Marketing Management 4 2
7 Business Skill Development Course (BSDC)* Community Service 2
8 Foundation Course 3 2
9 CC & EA 1

III SEMESTER

Sl. No Paper Code Subjects Hours Per Week Credits
1 3.1 Language-I: Kannada/Sanskrit/Urdu/Tamil/ Telugu/ Malayalam/Additional English/Marathi/Hindi 4 2
2 3.2 Corporate CommunicationSkills -I 4 2
3 3.3 Cost Accounting 4 2
4 3.4 Human Resource Management 4 2
5 3.5 Financial Markets and Services 4 2
6 3.6 Business Data Analysis 4 2
7 3.7 Corporate Financial Management 2 2
8 Business Skill DevelopmentCourse (BSDC)* Case Study 2
9 Foundation Course 3 2
10 CC and EA - 1

IV SEMESTER

Sl. No Paper Code Subjects Hours Per Week Credits
1 4.1 Language-I: Kannada/Sanskrit/Urdu/Tamil/ Telugu/ Malayalam/Additional English/Marathi/Hindi 4 2
2 4.2 Corporate Communication Skills -II 4 2
3 4.3 Business Research Methods 4 2
4 4.4 Banking Law and Operations 4 2
5 4.5 Entrepreneurship Development 4 2
6 4.6 Management Accounting 4 2
7 4.7 Customer Relationship Management 2 2
8 Business Skill Development Course (BSDC) Preparation of Business Plan for Start Ups 2
9 Foundation Course 3 2
10 CC & EA 1

V SEMESTER

Sl. No Paper Code Subjects Hours Per Week Credits
1 5.1 Income Tax -I 4 3
2 5.2 Business Regulations 4 3
3 5.3 Indirect Taxes 4 3
4 5.4 Information Technology forBusiness – I 4 3
5 5.5 Elective 1 4 3
6 5.6 Elective 2 4 3
7 Business Skill DevelopmentCourse(BSDC) A. Field Study 2 2
8 B. Skill Enhancement Course (SEC) Employability Skills 2 2
9 Ability Enhancement Compulsory Course 3 2

VI SEMESTER

Sl. No Paper Code Subjects Hours Per Week Credits
1 6.1 Income Tax – II 4 3
2 6.2 Strategic Management 4 3
3 6.3 International Business 4 3
4 6.4 Information Technology forBusiness – II 4 3
5 6.5 Elective 3 4 3
6 6.6 Elective 4 4 3
7 Business Skill DevelopmentCourse (BSDC)A. Internship with Business 2
8 B. Skill Enhancement Course(SEC) Placement Training 2 2
9 Ability Enhancement Compulsory Course 3 2

ELECTIVE GROUPS

FINANCE ELECTIVE

Semester No. Paper Code Title of the Paper
V FN5.5 Advanced Corporate Financial Management
V FN5.6 Security Analysis and Portfolio Management
VI FN6.5 Risk Management and Derivatives
VI FN6.6 International Finance

MARKETING ELECTIVE

Semester No. Paper Code Title of the Paper
V MK5.5 Consumer Behavior
V MK5.6 Integrated Marketing Communication
VI MK6.5 Digital Marketing
VI MK6.6 Supply Chain and Logistics Management

HUMAN RESOURCE ELECTIVE

Semester No. Paper Code Title of the Paper
V HR5.5 Industrial Relations and Employee Legislation
V HR5.6 Compensation and Performance Management
VI HR6.5 International HumanResources Management
VI HR6.6 Organization Development and Change Management